IKEA offers 0% financial services exclusively with Emirates NBD

IKEA, the world's favourite furniture and furnishing store, has made belonging to the IKEA family a little easier by announcing it will offer 0% interest-free services to customers making purchases of AED 500 and above at both the Dubai Festival City and Yas Island stores.

The Al-Futtaim Group company has partnered with Emirates NBD to launch this finance service. Under the terms of this agreement IKEA will offer from today a 3, 6 and 12 month interest free services only to Emirates NBD credit cardholders for furniture and furnishings including kitchens, bedrooms, and living-rooms. For non Emirates NBD customers there is a possibility to apply for a card in the IKEA stores through the bank's kiosk. This offer is only available to UAE residents.

"IKEA as a brand from its beginning 70 years ago has been a brand for the many people." said John Kersten, Managing Director, IKEA UAE, Qatar and Egypt, continuing:"Our stores in the UAE are no exceptions. We attract customers from all walks of life, IKEA being a brand that works across different pricing ladders to offer home furnishing solutions for everybody. Purchasing big ticket items, be it a new fitted kitchen, or new living room set can be big decisions and with our 0% finance offer, our customers holding an Emirates NBD card can now have a comfortable and easy installment payment plan that suits their needs. It is all about providing our customers the ease of shopping. IKEA UAE has just launched its much awaited new-look catalogue and our new finance offer makes this catalogue year even more inspiring. Partnering with Emirates NBD, a well established and trusted bank with a large customer base in the UAE, will ensure that many people will be able to take advantage of our service. "

The 0% interest free financial service is available on an extensive selection from the 2013 Catalogue. Themed Bring New Life to Your Home, this year's catalogue comes with a refreshing path-breaking free application which can be downloaded from www.IKEAuae.com or the App store to bring the catalogue to life with videos, interactive experiences and photo galleries.

"We at Emirates NBD are delighted to announce this strategic partnership with IKEA. Customers of IKEA can pay for their purchases with an Emirates NBD credit card and get the convenience and financial flexibility of paying back in 0 % easy installments up to 12 months. With this compelling benefit, customers can furnish their dream home with IKEA's wide range of affordable products and household accessories while enjoying complete peace of mind. Also as part of this partnership we will have a dedicated kiosk in the IKEA store where customers can apply for an Emirates NBD credit card," said R. Sivaram, SVP and Head of Cards Business at Emirates NBD.

IKEA has helped improve shoppers' lives by fulfilling their needs and providing a memorable experience through several much-awaited offers that have become a hallmark of the brand in the UAE. In turn the shopper has become a repeat customer and over time developed an affinity with the brand which still continues.